- Identifies outside influencers who will be contributing
- Identifies and organizes who is in charge of specific tasks
- How much money it will cost to complete initiative
- Breaks down all of the work needed to complete a specific initiative
Campaign Efficiency Is Measured By _____________, And Brand Awareness Is Measured By _____________.
ROAS, ACOS Impressions, ACOS ACOS, impressions ACOS, ROAS