- a database of advocate’s social media handles and passwords
- a metrics and Reporting Game Plan
- a compensation plan for advocates
- a plan for continued engagement
- a geographic advocate acquisition strategy
Gloria owns a surfing clothing line. She wants to increase the awareness of her brand and drive higher sales. How can Google Display Ads help Gloria achieve her business objective?
It harnesses best-in-class intent signals to place her ads against the most relevant content. Her ads enable customers to purchase her clothing items directly from within the