Google Digital Garage Final Exam

When defining a strategy for your business, how can competitor analysis help you establish a USP (or Unique Selling Point)?

It can enable you to offer discounts that compete directly with your competitors’ pricing It can identify how your offering is different in comparison to your competitors It can give you deeper insight into the market and their approach It can reveal which additional regions you could be operating in so that you can grow …

When defining a strategy for your business, how can competitor analysis help you establish a USP (or Unique Selling Point)? Read More »

When designing content as part of your content marketing strategy, what does the ‘Think’ stage represent in the ‘See, Think, Do, Care’ framework?

The consideration phase, when customers start to research potential products to buy The finance stage, when customers think about their budgets The action stage, the moment when customers commit and purchase your product The sharing stage, when customers share images and feedback on your products

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