Revenue will most likely decrease. Revenue will most likely increase.
Scaled Partner Management
“Display Only” because this allows for rich media ads as well as images, which will bring in maximum revenue. “Text Only” because those have the highest click-through-rates. “Text and Display” because this creates the most competition in the ad auction and generates maximum revenue.
Yes, the publisher should opt in Image ads to both of ad units. Yes, the publisher should change small square ad unit into large rectangle ad unit. Yes, the publisher should make sure the medium rectangle ad unit comes first in their HTML code.
Where Ad Manager buyers see your Publisher Profile to learn about your value. A tool to provide a shopping-like experience to help buyer’s discover publishers, and strike deals. A section of the Ad Manager buyer user interface A section of the Ad Manager seller user interface.
place up to three ad units per page using bigger ad formats place ads in iframes identify the best placements for ad units opt-in to text and display ads
Diagnostic Queries Owned by me System Queries
mid-roll post-roll pre-roll