- It is not possible to calculate Return on ad spend and other cost based metrics.
- Return on ad spend and other cost based metrics are available within your Amazon Attribution console.
- Calculate cost efficiency metrics, such as Return on ad spend, Cost per purchase, and Cost per DPV, by exporting your Amazon Attribution reporting and adding in your media cost offline.
- Register for Amazon Attribution cost reports.
Which two methods can be used to pass conversion attributes such as model type, color, and year of production through a Floodlight activity? (select two)
Set up a Custom Dimension in Google Analytics Set up a custom Floodlight variable as a dimension in Search Ads 360 It is not possible