- Ask the prospect when they need to achieve their goal and work backwards from that date to determine when they need to sign the contract.
- Ask the prospect when they need to achieve their goal and have them sign the contract on that date.
- Recommend a deadline based on the length and complexity of your sales cycle.
- Allow the prospect to choose the date they think will be best for closing the deal.
At the campaign level, a negative bid adjustment is set for women 45+ in age, but a positive bid adjustment is set for them at the ad group level. Which bid adjustment will apply?
It is impossible to set up such adjustments. The positive bid adjustment will apply, since bid adjustments at the ad group level have priority over