Question:

Koepp Has Noticed A Number Of Negative Reviews And Low Ratings For One Of Their Products. It Turns Out That Some Customers Feel That The Product Isn’t Functioning As Expected After 6+Months Of Use. What Would Be The Best Approach For Koepp To Improve The Product’s Retail Readiness?

Answer:

  • Koepp can improve the product images and description to more accurately reflect the product.
  • Koepp can add variations of the product.
  • Koepp can act on the feedback by making product improvements that address the issue.
  • Koepp can help boost the number of reviews using the Amazon Vine program.

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