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Mary has been familiarizing herself with the different ad components of a text ad. Match the following text ad component descriptions with the components they describe.

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  1. Users often will often notice this first
  2. Allows advertisers to provide details about their product or service
  3. Takes users to a specific page of a website
  4. Gives users an idea of where they’ll go if they click the ad
  • Description (2)
  • Display URL (4)
  • Final URL (3)
  • Headline (1)

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