- Customer Match and Similar Audiences
- Consumer Direct and New audiences
- Ideal Candidate and CRM audiences
- General Purchase and Return audiences
Susie is the business owner of GooeyChewy. Susie knows how important conversion rate optimization is, but she’s limited with her time. Susie has learned that, by deciding what to test and in what order, the PIE framework can help her to prioritize her time. Which of the following criteria belong to the PIE framework?
Presentation, Indicators, and Estimation Production, Interest, and Engagement Performance, Inspection, and Evaluation Potential, Importance, and Ease