Question:

Of the storytelling methods recommended for YouTube campaigns, which one uses a long-piece format creative ad to deliver a brand’s messaging and shorter ads to reinforce it?

Answer:

  • The follow-up storytelling method
  • The tease, amplify, echo method
  • The direct-shot storytelling method
  • The answer/user/question method

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What is the reporting library?

A resource that offers dozens of canned reports built around marketing best practices A reporting add-on feature you can buy for an additional $300 a month Dozens

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