Question:

Shanna is a marketer for the company CentralTotal. Shanna wants to help build a strong, more user-focused organization by getting the support of CentralTotal’s leadership. Which of the following is a recommended action for Shanna to gain the support of leadership in this area?

Answer:

  • Showing benchmark data across the competition
  • Showing a comparison of performance between the development and marketing teams
  • Showing a summary breakdown of the Google Ads account
  • Showing the performance statistics of the design team

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