- True, extensive vocabulary makes you appear more credible and confident.
- True, people make purchasing decisions based on if you look smarter than your competitors.
- False, extensive vocabulary makes you appear less credible and confident.
- False, extensive vocabulary takes up too much space on a page.
When setting a long-term strategy for app promotion, it’s important to recognize that objectives may change over time. Put the following phases in the recommended order of occurrence.
Build user base and installs at scale. Add campaigns that focus on higher-value installs by focusing on in-app actions. Activate existing users with engagement campaigns.