- It provides invaluable insights into what other businesses are focusing on in the same industry.
- It’s an entirely automated feature, allowing business owners and teams to focus on other areas of the business.
- It gives businesses an accurate projection of what to expect from the industry and its users in the future.
- It takes the goal of delivering a great user experience and turns it into an operational strategy for the business.
Microsoft Advertising includes robust research and reporting tools to help you identify potential areas for campaign improvement. What is it called when you improve your campaign based on the results of these tools?
Targeting Pay-per-click Optimization Incremental keyword bidding
