What happens during strategic planning?


  • Strategic planning helps you organize your data points used to gauge your company’s performance relative to a goal.
  • Strategic planning breaks down the long-term goals of the strategic plan into short-term goals and activities.
  • Strategic planning is a goal-setting system that helps to ensure that efforts are focused on the same important issues throughout the organization.
  • Strategic planning focuses on long-term goals, which align with your purpose, mission, and vision, and outline the direction of the business in the next three to five years.

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