Question:

What is a valid recommendation that the Performance Planner can provide?

Answer:

  • Create alternative versions of best performing ad variations
  • Apply specific bid adjustments to device and location targeting
  • Add a themed group of negative keywords
  • Set a specific target CPA (cost-per-acquisition)

Other Exam Posts

What is a pop-up form?

A dynamic form that acts as CTA, landing page, and thank you page, all-in-one A bot programmed to chat with prospects conversationally A clickable element

What is a canonical tag?

A hard rule that Google must follow, no matter what A directive that tells Google the preferred version of the page A tag that tells

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