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What’s an advantage to having software developer kits (SDKs) in place from both Firebase and other measurement partners?

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  • It provides unlimited reporting on up to 250 distinct events.
  • It tracks Android app installs and in-app purchases made through the Google Play store exclusively.
  • It doesn’t require editing an app’s code or using a third-party analytics tool.
  • It helps make your measurement more comprehensive.

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