- Copying your attribution tag to append on your ad as the click-through URL.
- Creating line items, which generates attribution tags that are placed on ads.
- Naming your order.
- Generating a report to validate that you are measuring all your ad’s clicks correctly.
Jill is in the process of conducting conversion rate optimization (CRO) for their business, Stovesy. Jill understands that the ﬁrst step in the CRO process is to identify opportunities on Stovesy’s site and app. Carrying out quantitative and qualitative research achieves this outcome. Which of the following insights are part of quantitative research when it comes to CRO?
User insights Competitive insights Brand insights Data insights