- Use the word “I,” as frequently as possible to consistently present yourself as the thought leader.
- Provide the context your audience needs to act.
- Use headings and lists for scannability.
- Using consistent repetition to drive your point home.
What does tracking performance down a sales funnel enable you to do? Choose 3 answers.
Know how much to pay per click Understand the cost for each of the conversions along the funnel. A/B test different ads for highest CTR
