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Which of the following is NOT a recommended practice for inventory controls?

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  • Be sure to review the Ad technologies section periodically to make sure they allow any new ad technologies on the exchange.
  • Maximize the number of blocks they set on their inventory​.
  • Keep their most important rules at the top of the list to ensure they are reviewed first.
  • Combine inventory that requires the same pricing or blocking into the same rules to minimize their list of rules.
  • Be wary of setting floor prices without analyzing their account performance.

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