Question:

Which two pacing scenarios represent spend-behavior that’s working as intended? (select two)

Answer:

  • Ahead pacing line item spends 120% of its expected daily spend
  • ASAP pacing line item spends the entire budget within the first couple of hours
  • Even pacing line item spends 200% up front then evens out by the end of the month
  • Even pacing line item overspends in the first six hours, and then pauses insertion order spend

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