- To be able to optimize to the ones performing best
- To maximize viewability
- To reduce time needed to set-up the campaign
- To increase the campaign’s reach
Tom’s using Google Ads to promote his bicycle store. He’s created an Android App and needs to measure how effectively the current ad campaign is driving purchases. How can Tom accomplish this?
By setting up an attribution action for website purchases. By setting up a conversion action for in-app purchases. By setting up a conversion action for website purchases.