Question:

Windsor Jones, Vice President of Sales for EuropeanTours.eu has ordered his marketing team to improve the website. Revenue from the site has dipped, and he thinks it’s because the landing page is unfriendly. As the head marketer for EuropeanTours.eu, you must determine if he’s right or wrong. What tool can you use to measure the effectiveness of your landing page?

Answer:

  • Google Web Vitals
  • Test My Site
  • Google Ads landing page report
  • Chrome UX Report

Other Exam Posts

What is social listening?

Having conversations with individuals talking about your industry, brand, products, and services Actively looking for mentions and conversations that pertain to your brand, products, hashtags,

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